Our Story

2020. A family of four. A world on pause.

Like many families, we spent that year closer than ever. And somewhere in the middle of it all, Mum’s lifelong love for fragrance sparked an idea.

She’d always been the one with a perfume bottle (or five) on her dresser, and she knew exactly what she was looking for: fragrance that felt luxurious without the luxury price tag, was easy to carry and touch up on the go, and lasted without the need for constant reapplication.

She’d come across perfume oil rollers before and loved the idea — but couldn’t find the kind of fragrance brand she was looking for here in Australia.

So she did something about it.

What started as a passion project during the lockdown days has grown into Perfume Oil Expressions — an Australian fragrance brand with more than 150 designer- and niche-inspired perfume oils, made for real people, real budgets and real everyday moments.

We’re still that same family at heart — just with a lot more perfume oil rollers around the house now.